- Geneva
- Shopping
At the Hamlet, we constantly seek out artisan brands that share our passion for timeless design. When we were introduced to KA/NOA, a men’s clothing and houseware brand 100% made by hand in Italy from creation to the final stitches, we knew we had discovered a future partner with a truly inspiring story.
The KA/NOA Manifesto, which can be found proudly displayed on the wall of their Old Town, Geneva boutique, captures the essence of their philosophy: slow fashion, sustainability, living with less and being mindful of what matters most. These guiding principles underscore the values that KA/NOA stands for and resonate deeply with our own beliefs here at the Hamlet.
The KA/NOA story begins with Bruno, whose childhood vision was inspired by watching his father lovingly create a coat just for him. This experience planted a seed in Bruno that blossomed over time into the brand we know today. KA/NOA—named after his children, KAIA and NOA—embodies a family commitment to reviving the exquisite craftsmanship associated with the ‘Made in Italy’ label, a standard increasingly rare in today’s market.
Every piece created by KA/NOA is designed and hand-crafted in Italy, utilising the skills of local artisans who pass down their time-honored techniques from one generation to the next. This dedication is evident in the meticulous care with which each garment is produced. Bruno’s dream was to develop clothing that features a thoughtfully curated, versatile palette, allowing for seamless transitions through the seasons. This vision has materialized in collections that can be effortlessly mixed and matched, offering maximum versatility and ease for the modern man—making both packing for a weekend getaway and getting ready in the morning a seamless affair.
During my visit to the boutique just a short five-minute walk from the Hamlet, I was warmly welcomed by Bruno himself. His passion for couture and design was palpable as we spoke. Our conversation underscored the commitment that drives the KA/NOA brand—a connection to timelessness that is also at the core of the Hamlet.
It is this dedication to quality over quantity, combined with a personal touch, that makes all the difference. Whether you’re seeking luxurious apartments or the perfect sweater and chinos, comfort and beauty are indispensable.
Next time you find yourself at the Hamlet, be sure to explore a selection of KA/NOA products featured this month in our boutique area of the Square on the first floor or visit one of their boutiques located throughout Switzerland. Experience the artistry and craftsmanship that sets KA/NOA apart and discover how their timeless creations can enhance your wardrobe and lifestyle.